Chief Marketing Officer, Member of the Management Board
- Employer
- St. Moritz Tourismus AG
- Location
- St. Moritz, Switzerland
- Closing date
- 4 Jan 2024
View more
- Function
- Marketing
- Level
- Senior Manager
- Contract Type
- Permanent
- Hours
- Part Time
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Chief Marketing Manager
(80-100%, D&I)
Member of the Management Board
The magical sound of the «St. Moritz – Top of the World» brand conveys quality, trust, tradition, and lifestyle. We are looking for a Chief Marketing Officer for the St. Moritz tourism destination to strengthen our team.
Your function involves
- Development and implementation of creative marketing strategies to boost brand desirability and St. Moritz as a destination.
- Planning, organization, and monitoring of marketing activities, analysis of market and customer data, and teaming with other departments to develop effective marketing solutions (including cost and budget control).
- Enhancement and positioning of the world-famous St. Moritz brand internationally and further development of the lifestyle, sport, and cultural business areas.
- Management of projects and working groups of content creators, graphic designers, photographers, and videographers.
- Management of the Business Development Department and the Marketing and Sales Department (approx. 7 persons).
- Joining in the effort to boost added value, extend the season, rejuvenate guests, and potentiate the summer, autumn, and winter seasons.
Your requisites
- Many years of proven (international) experience in marketing, communication, creativity, and project management – ideally including years of experience on the agency side – and a post-secondary degree in marketing/communication.
- Deep understanding of future guest needs, markets, and behaviours as well as strong competencies in data analysis and strategic planning and positioning.
- A service-oriented, intuitive mindset and curiosity for new trends coupled with a resilient, enthusiastic, and passionate attitude.
- Strong editing skills.
- Very good written and spoken German and/or English, knowledge of Italian is an advantage.
- High affinity for lifestyle, culture, sport, services and a strong understanding of and passion for the St. Moritz brand.
- Willingness for business travel (approx. 20%).
What we offer
- Family-like working atmosphere in a youthful multilingual team.
- An annualized working-time model in a workplace immersed in a unique natural setting.
- A corporate culture that supports its employees, allows freedom, and encourages creativity.
- Free annual pass for all cable railways in the Upper Engadin.
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